Case Study 1

Telecommunications Installation for Classic Slee Chartered Accountants

Classic Slee, a respected chartered accounting firm in the Pilbara region, took the opportunity to re-assess their business practices when their receptionist of 10 years relocated to Perth. Glen Slee recognised that their current telephone system was ancient technology when compared to the sophisticated systems currently available. She believed that a system offering advanced features could help them fill the void created by the departure of their receptionist.

One of the biggest challenges Classic Slee faced was answering the volume of calls they received, and in a timely manner. In trying to provide quality service to customers, Classic Slee had a policy of answering calls after two rings which meant if the receptionist was busy answering a call the Practice Administrator would pick up the next call and so on. On occasions, this meant the practicing accountants were also answering calls. This created undue stress and decreased the company’s overall productivity.

Classic Slee approached Cablelogic as they are known and trusted in providing complete communication solutions to businesses. Cablelogic evaluated Classic Slee’s communications environment and recommended a solution to overcome Classic Slee’s decrease in productivity.

Glen explains;” I wanted a local business I could discuss our requirements with, and I wanted a business I believed had the appropriate experience and knowledge to provide a solution. I felt that Cablelogic’s sales representative had understood my requirements, and suggested how we could achieve better outcomes.”

For Classic Slee’s situation Cablelogic recommended a reliable and multifunctional telephone system, capable of future expansion and equipped with voicemail and auto-attendant. Auto-attendant feature can answer multiple calls simultaneously, providing different greetings for each individual accountant. External callers are prompted by the auto-attendant to enter their choice of destination for direct connection to the correct person, without the need for a receptionist to handle the call. If no extension number is dialled within a specified time, the call is automatically connected to a receptionist, or another specified extension. This is an ideal solution for busy office such as Classic Slee.

“Clients are responding VERY favourably to the auto-attendant feature – they can get straight through to the person they want to speak with or they are empowered to leave either a brief or detailed message for that person,” Glen explains.

Cablelogic ensured Classic Slee experienced a smooth transition of all equipment and services to their offices. They completed the programming and installation of the new telephone system, ready for operation the very next day.

Glen Slee was most complimentary about the whole process. “The technician who installed the system was a great ambassador for Cablelogic, and he encouraged us to contact him in order to fine tune things when we had become used to the system. Several clients have commented positively on the change - and I'm starting to regain my sanity", Glen explained just days after the installation of the telephone system.

Within a week, Glen commented, “We've improved productivity and are better managing our time and resources – and our team are delighted with the outcome. The transition was almost instant and quite effortless on our part. The investment has been a good one – the dividends are incalculable.”

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